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GrowthBook

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Category of GrowthBook:
Tags:
Dev ToolsA/B TestingOpen Source
Description:

GrowthBook is an open-source experimentation platform for feature flagging and A/B testing. Trusted by enterprises like Dropbox and Sony, it offers scalable deployment with advanced statistics and SOC II/GDPR compliance.

GrowthBook platform interface thumbnail
Last update:
20 December, 2025
Contact email:
contact@growthbook.io

Overview of GrowthBook

GrowthBook is an enterprise-grade experimentation platform that combines feature flagging and A/B testing capabilities in a single unified solution. Trusted by thousands of organizations including Dropbox, Sony, Upstart, Los Angeles Times, Opera, Khan Academy, Pepsi, and Character.ai, the platform enables teams to release, target, and measure the impact of product changes with confidence. GrowthBook serves over 100 billion feature flag lookups daily, making it one of the most scalable experimentation platforms available for modern development teams.

The platform is warehouse-native, working directly with your existing data infrastructure to maintain control, increase privacy and security, and avoid vendor lock-in. With built-in support for major SQL data sources and popular analytics tools like Mixpanel and Google Analytics, GrowthBook integrates seamlessly into your existing tech stack. The platform supports 15 common data sources including Segment, RudderStack, Amplitude, and Snowplow, with full customization options for unique data requirements. Explore related tools in Code Formatter and Code Repository Hosting categories.

How to Use GrowthBook

Getting started with GrowthBook involves creating a free account or opting for a tailored demo to discuss your specific use case. The platform offers both cloud-based and self-hosted deployment options, with setup typically taking just minutes. Once configured, teams can begin implementing feature flags through GrowthBook's lightweight SDKs for JavaScript, Python, Ruby, and PHP, or use the intuitive API for other programming languages. Product managers can deploy new features, target rollouts, and launch A/B tests directly from the easy-to-use platform interface without requiring engineering support for basic changes.

Core Features of GrowthBook

  1. Feature Flagging – Launch with confidence while maintaining clean code architecture as you scale operations
  2. A/B Testing – Manage experiments end-to-end for continuous product improvement and optimization
  3. Visual Editor – Run A/B tests on websites without engineering support or code modifications
  4. Advanced Statistics – Choose between Bayesian, Frequentist, and Sequential engines with enterprise metrics
  5. Lightweight SDKs – Industry-leading 9kb JavaScript SDK for optimal performance and fast load times

Use Cases for GrowthBook

  • Gradual feature rollouts with targeted audience segmentation
  • Product experimentation across multiple development teams
  • Performance optimization through controlled A/B testing
  • Risk mitigation during major product releases
  • Data-driven decision making with statistical significance
  • Cross-functional collaboration between engineering and product teams
  • Continuous improvement through iterative experimentation cycles

Support and Contact

GrowthBook provides comprehensive support through multiple channels including their active Slack community with over 4,500 members. Users can join the GrowthBook Slack to ask questions, provide feedback, and learn from others actively pursuing experimentation culture. For direct assistance, contact contact@growthbook.io or visit the official website for more information.

Company Info

GrowthBook is developed as an open-source platform with daily releases and active development on GitHub. The company maintains SOC II and GDPR compliance certifications, ensuring enterprise-grade security and data protection standards for all users.

Login and Signup

New users can create a free account to explore GrowthBook's capabilities or schedule a personalized demo to discuss specific use cases and enterprise requirements with the GrowthBook team.

GrowthBook FAQ

What is GrowthBook and how does it differ from other feature flag platforms?

GrowthBook combines feature flagging and A/B testing in a warehouse-native platform that integrates with your existing data infrastructure, avoiding vendor lock-in while providing advanced statistical capabilities.

Can GrowthBook handle enterprise-scale feature flag deployments?

Yes, GrowthBook serves over 100 billion feature flag lookups daily and is trusted by enterprise companies like Dropbox and Sony for large-scale experimentation needs.

Does GrowthBook support self-hosted deployment options?

GrowthBook offers both cloud-based and self-hosted deployment options, providing ultimate control and security for organizations with specific infrastructure requirements.

What programming languages does GrowthBook support?

GrowthBook provides SDKs for JavaScript, Python, Ruby, and PHP, with API support for other programming languages.

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