Klaviyo
Klaviyo is an AI-first B2C CRM that unifies customer data for personalized email, SMS, and omnichannel marketing. It offers real-time analytics, segmentation, and AI automation for ecommerce growth.
Overview of Klaviyo
Klaviyo is the premier AI-first B2C CRM platform for ecommerce businesses, leveraging AI automation platforms and business marketplace solutions to accelerate growth through intelligent customer relationship management. It unifies marketing automation, customer service, and analytics in one ecosystem, enabling personalized interactions across channels with a 360-degree customer view.
Serving over 176,000 brands worldwide, Klaviyo offers email and SMS marketing automation, omnichannel engagement, and an integrated customer data platform (CDP) for real-time personalization and smarter decisions, essential for optimizing ecommerce marketing and service operations.
How to Use Klaviyo
Getting started with Klaviyo involves connecting your ecommerce platform to collect customer data immediately. The K:AI Marketing Agent generates launch-ready marketing plans by analyzing your website and creating customized campaigns. You can then set up automated email sequences, SMS flows, and personalized service interactions using real-time data across email, mobile push, and messaging platforms like WhatsApp.
Core Features of Klaviyo
- K:AI Marketing Automation – AI-powered campaign planning and execution across email and SMS channels
- Customer Data Platform – Unified customer profiles with 360-degree view and segmentation tools
- Omnichannel Marketing – Coordinated messaging across email, SMS, mobile push, and social platforms
- K:AI Customer Service – Automated support agents that provide personalized assistance and drive revenue
- Advanced Analytics – Real-time performance tracking and attribution modeling for marketing optimization
Use Cases for Klaviyo
- Ecommerce brands implementing automated abandoned cart recovery sequences
- Businesses creating personalized welcome series for new subscribers
- Retailers running targeted SMS marketing campaigns for flash sales
- Companies building customer loyalty through segmented email marketing
- Brands providing 24/7 customer support via AI-powered helpdesk
- Businesses integrating WhatsApp for personalized customer service
- Ecommerce stores optimizing BFCM and holiday marketing strategies
Support and Contact
For assistance, contact contact@klaviyo.com or visit the help center. Klaviyo offers extensive resources including implementation guides, best practices, and technical documentation.
Company Info
Klaviyo is a leading technology company specializing in AI-driven CRM solutions for B2C ecommerce, trusted by over 176,000 brands worldwide with integrations to 350+ business applications.
Login and Signup
Access your account via the official login portal or start a free trial on the signup page. Onboarding includes guided setup wizards and integration assistance.
Klaviyo FAQ
What makes Klaviyo different from traditional CRM platforms?
Klaviyo is specifically designed for B2C ecommerce with AI-first automation, unified marketing and service tools, and real-time customer data personalization across all channels.
Can Klaviyo integrate with my existing ecommerce platform?
Yes, Klaviyo offers 350+ integrations including Shopify, WooCommerce, and other major ecommerce platforms, plus API access for custom connections.
How does Klaviyo's AI marketing automation work?
K:AI analyzes your business data to generate personalized marketing plans, automate campaign execution, and optimize customer interactions across email, SMS, and messaging channels.
How does Klaviyo handle customer data?
Klaviyo's customer data platform unifies and segments data for personalized marketing and service across all channels.
Klaviyo Pricing
Current prices may vary due to updates
Pricing Information
Klaviyo provides customized pricing tailored to business size, offering scalable ecommerce solutions with email marketing, SMS campaigns, CDP, and AI
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